Why, oh why, in the post James Frey world, does anyone think they can write a flagrantly fake memoir and get away with it? Today's New York Times reports on the latest case, a book called "Love and Consequences" that even received a good review from the Times' fearsome Michiko Kakutani. The most painful detail could be that the writer, Margaret B. Jones, was narced out by her own sister who called the publisher after Jones was profiled in the Times' House & Home section. Ouch.